Justice Democrats
Fundraising Strategy & Infrastructure Build-Out for Justice Democrats
Client
Justice Democrats
Year
2025
I specialize in channeling courage into capital for progressive causes. During the 2024 election cycle, when Justice Democrats were targeted by an unprecedented $100 million from Republican megadonor-funded groups like AIPAC for calling for a permanent ceasefire in Gaza, I developed the fundraising strategy and co-led the team that defied political odds.
We leveraged press coverage of the opposition's spending intentions into over $450k for the candidates and over $3M for the independent expenditure arm of the organization. At a time when speaking about the genocide in Palestine was considered a political liability, we built a donor base that was unequivocally in support of the candidates and their courageous stand, allowing Justice Democrats to achieve a record-breaking fundraising cycle.
focus areaS
Brave Fundraising
High-Stakes Donor Mobilization
Sustainable Infrastructure
Build-Out
strategy an deliverables
Developed and executed a strategy to convert press coverage regarding AIPAC's $100M opposition spending into a massive grassroots funding surge.
At a time of fundraising stagnation—and when taking a firm stance on the situation in Palestine was deemed a political liability—we created our own luck by being brave and unapologetic in our message.
Recognizing that outside consulting is temporary, I supported the team in scaling their development program by creating a job description, leading the hiring process, and designing the onboarding pipeline for new in-house development staff.
impact & results
Raised over $450,000 for individual candidates, generated crucial grassroots funding for the organization's infrastructure, and secured over $3 million for the independent expenditure.
Led a fundraising strategy that enabled Justice Democrats to raise more money than they ever had, simultaneously building out a donor base unequivocally supportive of Gaza and the candidates' courage.
Successfully transitioned development expertise in-house, ensuring the program's sustainability and providing ongoing support to the finance director.
Why This Matters to You
This project demonstrates expertise in leading high-stakes political finance operations where:
COURAGE IS REQUIRED. We specialize in turning political risk and external attacks into record-breaking grassroots engagement and revenue.
FUNDRAISING MUST BE DIFFERENT. We reject traditional, corporate-centric models and build powerful, sustainable funding bases through authentic connection and policy alignment.
INFRASTRUCTURE IS ESSENTIAL. We don't just execute campaigns; we build the scalable, in-house development programs necessary for long-term organizational health and impact.